Acquire More Fertility Patients

IVF Marketing Group helps fertility clinics attract qualified prospective patients, improve lead follow-up, and increase consultation bookings through specialized digital marketing.

Acquire More Fertility Patients

IVF Marketing Group helps fertility clinics attract qualified prospective patients, improve lead follow-up, and increase consultation bookings through specialized digital marketing.

What We Do

Patient Acquisition

Paid Search Engine +
Social Media Ads

Advertise on Google and Social Media with our Search Engine Marketing (SEM.) Dramatically improve your ROI by advertising only to locals searching for the services you offer.

Our Search Engine Marketing (SEM) strategies are designed to connect your practice with local individuals actively searching for fertility clinics or IVF treatments. SEM done right increases your website traffic, improves your conversion rate, and lowers your cost per lead. We handle every aspect of your campaign, from setup on Google to ongoing optimization, using proven marketing strategies, compelling ads, and custom graphics to maximize results.

Search Engine Optimization

SEO is a long-term investment with the best ROI of any marketing strategy. Generate free traffic and high-quality leads.

Search Engine Optimization (SEO) positions your website at the top of Google search results, driving more organic traffic and attracting higher-quality leads. A strong SEO strategy sets your practice apart from competitors and enhances the user experience. We optimize your website with strategic metadata, professionally written content for service pages and blogs, and technical enhancements that improve site performance and search visibility.

Sales Tools &
Staff Training

Don’t lose your leads because of poor customer engagement. We provide your team with the best strategies and tools to nurture leads and build trust.

Our call support and patient engagement training equips your staff with the skills to handle sensitive inquiries, nurture leads with empathy, and effectively communicate your fertility services. This comprehensive program includes hands-on learning, personalized coaching, and essential tools such as call scripts, performance insights, and secret shopper audits to improve patient interactions and increase appointment conversions.

SMS Marketing

Text messaging or email marketing is an excellent platform for customer engagement.

Effective communication is essential in your fertility journey. Our SMS and email marketing solutions help you engage with patients, provide timely appointment reminders, share educational resources, and offer personalized support. With our comprehensive package, you can nurture patient relationships, send informative newsletters, and promote special programs. Keep your patients informed and reassured every step of the way with targeted messaging designed for those seeking fertility care.

Lead Management Tools, Secret Shopping & Sales Training

Our training equips your fertility clinic’s staff with the expertise to guide prospective patients from initial inquiries to scheduled consultations.

Medstar Media’s conversion training and lead management tools significantly enhance patient experiences, increase treatment inquiries, and help build long-term relationships with patients—contributing to your fertility clinic’s continuous growth and success. By mastering patient engagement and building meaningful connections, your team can address concerns with empathy, provide clear and tailored information, and instill confidence in your clinic’s expertise.

Website Design

Our professionally designed websites and landing pages help fertility clinics build trust, connect with prospective patients, and enhance online visibility.

Connect with more patients through a professionally designed website tailored to your fertility clinic. Our expertly crafted sites feature intuitive layouts, informative content, exclusive media, and strategic SEO enhancements. Designed to provide a seamless user experience, our websites help increase inquiries, appointment requests, and patient engagement—guiding more individuals on their fertility journey.

One-stop solution for your marketing needs

Our all-inclusive digital marketing service means you don’t need multiple companies—we provide everything. We offer an all-inclusive resort approach to marketing at affordable prices:

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We hire the best,
so you get the best.

Our Story

We are a dedicated husband and wife team driven by our love for entrepreneurship and small businesses.

We know what it means to sit on the other side of the desk at a fertility clinic, full of hope and uncertainty. Our two children came into the world through IVF, and we are now on that journey again for our third. That experience is the heart of everything we do, and it’s why we’ve become the staunchest advocates for the clinics we serve.

Chris began with Google ads in 2003, leading teams that generated leads for major brands. He went on to found MedStar, starting with a single NYC medical spa and helping them become the global leader in aesthetic sales since 2017. He then replicated that strategy nationwide, helping numerous practices become the top providers in their markets. Today, that same proven playbook is pointed at the work that matters most to us: helping IVF clinics reach the families who need them.

Ivonne brings a wealth of artistic insight from her work with choreographers at the New York City Ballet, renowned for preserving aesthetics and excellence while fostering contemporary creativity. As an IVF mom, she also brings something no agency can teach: a firsthand understanding of what couples feel at every step of the fertility journey.

Together, we merge our story and our expertise to champion your clinic’s success, crafting tailored strategies that connect you with more hopeful parents. Our mission goes beyond results. Every family your clinic helps create is the reason we do this work, because we know exactly what that phone call means.

We love that our clients love us

Thanks to Medstar we’re #1 in Chicago.

- Laura B.

Triple the amount of leads in 3 months. Cannot recommend them enough.

- Dr. Cesar

60+ million generated in revenue
with Medstar’s help.

- Sarah B.

70% to 80% increase in revenue.
They are rockstars!

- Hartley Health & Wellness

Available 24/7… they even
responded on Christmas.

- Dr. Lowney

Best in the business.

- Dr. Michael A. Fiorillo

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